Back to the Tech Summit 2026 — wiring the DeLorean into V-Valley's DMX rig

On 20–21 May, V-Valley hosted Back to the Tech Summit 2026 in Ávila — and our DeLorean Time Machine spent two days as the centrepiece of one of Spain’s most distinctive distributor events.

V-Valley is a value-added technology distributor working with a roll-call of the world’s biggest enterprise brands: A10, Acronis, Adobe, APC, arcserve, AREXDATA, D-Link, Eaton, IRONCHIP, Lenovo, QNAP, Synology, Veriato, Vipo — among others. Their two-day summit in Ávila brought partners, integrators and speakers from across the European tech industry together under a theme that was unmistakeably built around our car: Back to the Tech Summit. The DeLorean wasn’t a guest. It was the headline.

The DMX integration — the part nobody else has done

Here’s what made this event different from anything we’ve delivered before. Our DeLorean Time Machine has industry-standard DMX lighting and smoke controls — every external light, every internal effect, every CO₂ jet from the rear vents is addressable via DMX. For Back to the Tech Summit, V-Valley’s A/V team wired the car directly into the same DMX console controlling the venue’s stage lights and smoke machines. The DeLorean and the show ran on a single lighting timeline.

When the keynote speaker walked on stage, the time circuits lit up in sync with the venue’s wash lights. When the smoke effects fired during the headline moment, both the venue rig and the DeLorean’s rear-vent CO₂ ejected on the same cue. The car wasn’t a static prop — it was an instrument the A/V team played alongside everything else on the floor.

Why it landed with a tech crowd

A tech audience clocks the difference instantly between a static photo car and one that’s actually wired into the venue. People we spoke to over the two days kept asking the same question — “how is it doing that?” — which is exactly the response you want when the brand on stage is also pitching live, connected, integrated technology. The car became its own demo for “the platform that ties everything together”.

The plutonium case, the flux capacitor, the SID display scrolling V-Valley messaging on loop — every detail was discoverable, and every detail rewarded a closer look. Photos went out across attendees’ LinkedIn feeds for two days straight.

Take this to your next tech event

If you’re running a tech convention, a partner summit or a product launch and you’re tired of the photo-wall-plus-swag-table format, here’s the brief: pick a centrepiece that doubles as a working prop, wire it into the show, and let people interact with it. The DeLorean is one option. KITT — with real conversational AI on board — is another.

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Two resources worth grabbing if you’re putting an event together:

• Full pitch deck (PDF)
• KITT AI technical one-pager (PDF)

Or tell us about your event and we’ll come back with a fixed-cost proposal in 48 hours.